A Gift for Dad.

The highlight of gift-giving is the moment the present is unwrapped.

For Father’s Day, Clinique UK briefed in online/social assets to promote its men’s gift sets across all global social accounts.

The solution for this ask became a series of still-life images showcasing the products emerging from an elegantly unfurled piece of paper, capturing the beauty of the unwrapping. Each piece of paper was custom-made to feature the brand Pantone colours. This clean, bold color scheme was carefully chosen to maintain the clinical, brand-aligned aesthetic.

Once the assets were delivered, copy and design were executed by the Global Team. Final assets were used across social, .co.uk and CRM.